Learn from today’s influencers and thought leaders in the Content Standard’s Innovator Series. This section includes interviews with storytelling leaders from organizations like Google, LinkedIn, Gilt.com, and even Kevin Spacey.
As machine learning becomes a mainstream marketing tool, many wonder about the changing role of humans, and where they’ll fit in. Paul Roetzer explains.
Jon Miller, CEO of Engagio and cofounder of Marketo, talks about the effectiveness of account-based marketing—or account-based everything—for B2B brands.