Skyword Content Strategy, Writer Recruitment, and Copyediting Services

Content Strategy & Program Management Services

Skyword Content Strategists are experts in developing and executing content marketing strategies. A content strategy team will be assigned to your program to provide ongoing recommendations and advice, and manage all day-to-day aspects of your content marketing program – saving you valuable time and resources:

  • Recommend a content strategy and content production plan
  • Conduct keyword research and provide topics to writers
  • Provide program management, analysis, and optimization
  • Provide quality assurance
  • Deliver ongoing reporting, key insights, and best practices

Writer Recruitment & Management

Your program hinges on finding writers with specific expertise, knowledge, and influence in your industry or content focus. The Skyword team will recruit and train a team of writers who will meet your unique content requirements, and deliver the following:

  • Custom writer recruitment
  • Writer training, coaching, and support
  • Management of day-to-day interaction with the writers
  • Adjusting the number of writers in program as needed to meet content goals
  • Writer payment management and tax administration

Copyediting

The Skyword editorial staff has expertise in copyediting, proofreading, and fact checking. And they know how to coach and work with writers to ensure that all content meets your content guidelines and brand voice. Based on the specific services you choose, Skyword will:

  • Work with you to develop a set of content standards that are specific to your program
  • Professionally edit and review content to adhere to your style guide and brand voice
  • Ensure content adheres to SEO best practices
  • Provide continuous writer coaching and feedback
  • Perform fact-checking to ensure technical accuracy of content