Tag Archives: writer tips

5 Tips for Social Media Promotion

Written by Juliana Casale | January 15, 2013

I recently read an article titled “I’m a Freelance Writer, Not a Social Media Expert,” and it made me stop and wonder how many freelancers feel similarly about social media promotion. Is knowing how to write web content enough, or is it fair to expect writers to come up with content marketing strategies? I agree with the author of the article that being upfront with clients about your level of social media comfort is key, but I do think that Read more

How to Write Content: Top Ten Writing Gaffes and How to Make Them Work for You

Written by Laurie McKenna | November 01, 2012

As a freelance writer, you certainly want to present the best writing you can. Knowing how to write content that is well-written and well-researched gives you credibility and makes you shine in the eyes of your editor. When an editor is considering writers for the next assignment, you get the call. However, there is another way to stand out in your editor’s mind. We all have our bad days, sure, but there are certain gaffes that, if they show up Read more

Marketing on Twitter: Bring Out Your Inner Rock Star!

Written by Liz Goodwin | October 23, 2012

Do you want to make the most of Twitter, but just don’t have the time to attend a conference, read a how-to book, or listen in on a webinar? Never fear. By following the examples and advice of popular rock stars, you’ll learn best practices for marketing on Twitter. Top-followed users such as Lady Gaga, Justin Bieber, and Rihanna know how to make the most of the microblog—they constantly share updates and content, and engage with other users. You can Read more

Proofreading Tips: The Simple Way to Avoid a Writing Catastrophe

Written by James Flaherty | October 04, 2012

Anytime you write about copy editing, you run the risk of repeating the same old proofreading tips and reiterating the same thing that’s always written about copy editing: It matters. But as the election year reveals shoddy factual claims and dubious misspellings, we should be reminded that accuracy and correctness of expression are persuasive things. They make your content valuable. Trends support that if content producers expect anyone to listen to what they have to say, the quality of their Read more

Creating Content: Get to the Point!

Written by Laurie McKenna | September 20, 2012

We all know how valuable good content can be. But when creating self-serving content, how much is too much? A solid content marketing strategy can help you identify times where being promotional works and when taking an educational route provides a stronger result. No matter what we write, we never want to become overly wordy or let the message of our work get buried halfway down the page. Doing so causes minds to wander and readers to click away from Read more

Web Content Writing: All You Need to Know

Written by Juliana Casale | September 14, 2012

Have you been lured to freelance writing by the promise of setting your own hours and exploring topics you enjoy? While web content writing is a rewarding experience, it’s not for everyone. Here’s a checklist to reference before you begin: Are you organized? Freelance writers are in charge of tracking their own work. They need to stay on top of deadlines and invoices, answer promptly if the client has questions, and follow-up on job leads. If you’re not a natural Read more

Writer Conferences: Learn the Best Tips Without the Expense of Attending

Written by MaryAnne Flynn | August 06, 2012

Freelance writers can’t always attend the writer conferences that they might like to, so I’m excited to share highlights from the BlogWorld Conference held in NYC earlier this summer. The three-day conference was a great opportunity to collect tips and advice from experts in the content marketing industry and to meet aspiring and seasoned writers. The various topics had a strong emphasis on how to create content, how to build your audience, how to promote your content, and how to Read more

Insider Tips: Snag a Freelance Writing Job Online in 4 Steps

Written by Grace Pasciullo | July 23, 2012

Have you ever wondered what happens after you’ve clicked the “apply” button to a freelance writing job online? At Skyword, our two Writer Recruiters personally review each application to ensure that writers are a good fit for our clients. If you’re not sure how best to approach your application, read on for tips from the experts and don’t forget to check out our writer resources section. Grace says, “Choose programs that align with your interests.” Skyword is growing exponentially; as Read more

5 Different Social Media Tips

Written by Steve Armenti | July 17, 2012

Every marketer these days is buzzing about the new opportunities that exist online and trying to figure out where to find the newest and most insightful social media tips. While Twitter tips can generate noticeable ROI, organic social media content distribution across networks helps brands come off as genuine to their audiences. Try searching the Internet and you’ll be inundated with articles upon articles written by so-called social media gurus, ninjas, or wizards who claim they’ve got the answer to Read more

The Best Blog Titles for Your Content: 6 Best Practices for How to Get the Click

Written by Adam Vavrek | July 03, 2012

Choosing the best blog titles for your content is essential to attract readers’ attention on the web. For your article to prevail online, attract more views, and get the click, it should stand out and grab the attention of your readers. Putting additional thought and creativity into your title makes all the difference. A good title will influence readers to click on your article in both search results and on social sites like Twitter, Facebook, Google+, StumbleUpon, and Digg. But Read more