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Marketers shoot a video using a phase block planning strategy.
Creativity Creative Thinking

How to Use Phased Block Planning: The Video Marketer’s Secret Weapon

Phased block planning is one strategy top brands are using to create video content marketing arcs that shape the customer experience and drive conversions.

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Voice search marketing being used through a home assistant device.
Creativity Marketing Transformation

How Brands Are Using Voice Search Marketing to Engage With Audiences

Voice search marketing is surging, offering brands new, creative opportunities for engaging with audiences.

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