Creativity

Get inspired and motivated by stories of your peers in the Content Standard’s Creativity section. Here you’ll find content that dares you to think differently about how to approach business problems, with tips and advice on how to inject creativity into your work, transform your marketing department, and take a leadership role in today’s global marketplace. Register for the Content Standard Newsletter to have these stories delivered directly to your inbox.

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online retail products
12 Minute Read
Creativity Marketing Transformation

Here Are the Biggest Brand Imagery Trends Shaping the CPG Industry

12 Minute Read

How are brand imagery trends shaking up the consumer packaged goods space? Skyword’s senior director of data and insight walks us through the latest.

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Woman looking at shopping window
5 Minute Read
Creativity Marketing Transformation

3 Retail Insights from ShopTalk 2019

5 Minute Read

Ready for what’s next in retail marketing and CX? Here are some of the best retail insights from ShopTalk 2019 to get you started.

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