Avid Technology content production

A Culture of Content: Why Avid Is Passionate About Sharing Customer Stories

10 Minute Read
Storytelling Innovator Series

Avid Technology’s senior director of content marketing shares how they create customer stories that connect with the world’s most creative storytellers.

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The latest

Here's how a digital asset manager can help you effectively scale your content management.
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Marketing Marketing Technology

A Digital Asset Manager Is Key to Scaling Your Content Marketing Strategy

5 Minute Read

As your content marketing efforts grow, your content management infrastructure needs to include a sturdy, scalable digital asset manager.

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11 Minute Read
Creativity Marketing Transformation

Where Are Global Marketing Leaders Spending Their Budgets in 2019?

11 Minute Read

Global marketing leaders from Revlon, FIBA Media, Atos, and TMF Group share the priorities that are driving their 2019 marketing planning.

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Where Should You Focus Your Content Marketing Strategy for 2019?

What Should Your Content Marketing Strategy Explore in 2019?

6 Minute Read
Marketing Content Strategy

Unsure how to improve your content strategy for 2019? Here are 4 major content marketing trends to consider exploring.

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Pokemon Go player
6 Minute Read
Creativity Creative Thinking

From Gimmick to Game Changer: The Evolution of Augmented Reality Marketing

6 Minute Read

Augmented reality is the latest brand storytelling adventure. See how marketers are exploring AR to engage audiences and spark customer participation.

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patient engagement
8 Minute Read
Creativity Marketing Transformation

How Healthcare Content Marketing Can Transform Patient Engagement

8 Minute Read

Compassionate, trustworthy healthcare content can empower patients grappling with a life-changing diagnosis. I should know—it happened to me.

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tablet and map

Here’s What Facebook Portal Means for Marketers

5 Minute Read
Marketing Marketing Technology

Facebook’s entering the voice assistant arena with its new Facebook Portal device. Here’s what marketers can expect.

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4 Minute Read
Marketing Content Strategy

What If We Treated Customer Service Content as Content Marketing?

4 Minute Read

All content contributes to customer experience. Make your support resources a key player in your customer retention strategy.

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6 Minute Read
Marketing Social Media

Will Instagram Edge Out Parent Company Facebook in Its Value to Marketers?

6 Minute Read

Instagram’s strong engagement and new features have marketers wondering if it will usurp Facebook as the dominant social media marketing channel.

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