Creative Thinking Archives

The Coronavirus and Freelancing: How Creative Professionals Are Adjusting to Weather COVID-19

Friday, March 27, 2020   Creative Thinking

How do coronavirus and freelancing intersect? Here’s how creatives are navigating workload fluctuations and other challenges in the COVID-19 era.

The Smarketing Era Is Upon Us: 3 Tips to Foster Sales and Marketing Alignment

Tuesday, January 21, 2020   Communications

Looking to recalibrate your company’s sales and marketing relationship? Here are 3 ways you can usher in a more efficient, productive era of smarketing.

Google Search Algorithm Update: What Brands Need to Know About BERT

Tuesday, December 17, 2019   Creative Thinking

The latest Google search algorithm update better understands context to deliver more accurate results. Here’s how brands can optimize content for BERT.