How Video View Counts Will Impact Your Instagram Marketing
Tuesday, March 1, 2016 Creativity
Is the recent Instagram marketing update to include video view counts helpful for the enterprise marketer? We explore how this might impact your strategy.
How Brands Can Use Satire to Appeal to Emotion
Tuesday, September 22, 2015 Creative Thinking
Satire has long been an effective way to appeal to emotion, but not all brands are equally positioned to use complex forms of humor in their marketing.