Marketing Technology Archives

Google’s SGE is Live: How to Win in the Era of AI-Powered Search

Wednesday, May 22, 2024   Featured

Advice to help you position your brand as a preferred resource in the SGE era.

The Responsible Approach to Generative AI

Tuesday, September 19, 2023   Content Creation

Subscribe to our monthly newsletter, Content & Context, to receive more insights on the evolution of content from Skyword CEO, Andrew C. Wheeler. According to a recent Gartner poll of over 2,500 executives, 70% are actively investigating and exploring generative AI, while 19% are already in pilot or production mode. This paints a vivid picture

The Brand Marketer’s All-Inclusive Guide to Generative AI

Wednesday, August 9, 2023   Content Strategy

This guide shares valuable insights, best practices, and real-world examples to get you up to speed on generative AI and spark new ideas in the process.