Marketing Technology Archives

What Capabilities Should Be Built into Your Voice Search Strategy?

Wednesday, August 12, 2020   Communications

If your brand is considering investing in a voice search strategy, consider these key questions to decide how far to go on the capabilities spectrum.

How to Improve Your Brand’s Page Experience for the Newest Google Algorithm Update

Friday, June 12, 2020   Communications

A new Google algorithm update focusing on page experience will roll out in six-plus months. Here’s what you need to know to be ready when it goes live.

Why Your Voice Search Strategy Needs to Think Fast, Local, and Young

Wednesday, May 6, 2020   Communications

Some of the most successful brands have gotten ahead of their competition by thinking fast, local, and young in their voice search strategy. Here’s how.