Inside the Content Marketing Continuum
Clare McDermott, Chief Research Officer, Mantis Research, and Tricia Travaline, Chief Marketing Officer, Skyword, will walk you through the most interesting findings of this year-long survey of 1,000 global content marketers. Learn:
- Benchmarks for the practice of content marketing today
- The defining characteristics of the most successful content marketers
- Areas of focus for advancing your content marketing organization’s performance.