Dara Cohen

Dara Cohen

Dara Cohen is a Demand Generation Specialist at Skyword. She graduated from UMass Amherst in 2015 where she studied Sociology and English. Dara enjoys exploring the streets (and eats) of Boston, spending time with family and friends, and is looking forward to the day when she can go back to Barcelona, her favorite city.

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Binge Watching Girl
7 Minute Read
Marketing Marketing Technology

What the Science of Binge Watching Can Teach Content Marketers

7 Minute Read

Netflix shows it’s not just quality content that gets us binge watching, but the entire user experience—and content marketers can learn a lot from them.

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brand story
8 Minute Read
Marketing Content Strategy

5 Lessons in Brand Story from the 2016 Presidential Election

8 Minute Read

Presidential candidates are experts in the art of crafting a powerful brand story. Here are five lessons your brand can use to stand the test of time.

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