Content Strategy Archives

Voice Search Unpacked: Everything Brands Need to Know to Compete in 2020

Monday, March 9, 2020   Content Strategy

This guide looks past the hype to provide marketers with a clear view of the realities, challenges, and opportunities surrounding voice search.

From Consistent Publishing to Performance Peaks: What You Need to Know About the Life Span of Content

Wednesday, February 19, 2020   Content Strategy

There are many misconceptions about the life span of content. Despite what you’ve heard, content calls for consistent publishing and a long-term strategy.

What the Biggest Social Media Updates in 2019 Mean For Marketers and Influencers

Tuesday, February 11, 2020   Content Strategy

Last year, we saw a more modern LinkedIn, a mental health-friendly Instagram, and more. Here’s how to capitalize on the top social media updates in 2019.