marketing automation

The Hashtag That Could Tilt the Marketing Automation World

6 Minute Read
Marketing Marketing Technology

Marketing automation shouldn’t suck up all your time. Here’s how an integrated content automation approach can optimize your strategy and prove ROI.

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personal brand
6 Minute Read
Storytelling Communications

The Art of Standing Out: How to Hone Your Personal Brand and Attract Your Dream Clients

6 Minute Read

Freelancers new to the practice feel like they have to take any client that comes their way—but they don’t. Here’s how honing your personal brand can help.

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facebook video trends
5 Minute Read
Marketing Video Marketing

Facebook, You’re Forgiven—5 Facebook Video Trends Brands Should Hit Play On

5 Minute Read

Facebook may have overestimated the average time users spent watching its videos, but, as these 5 trends prove, Facebook video is not to be overlooked.

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content marketing

5 Great B2B Content Marketing Storytellers from 2016

7 Minute Read
Creativity Creative Thinking

Whether you’re a B2B or B2C company, you’re selling to people—and people like stories. These 5 brands prove the power of story in B2B content marketing.

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marketing trends
7 Minute Read
Marketing Content Strategy

6 Easy Ways to Predict Content Marketing Trends

7 Minute Read

Okay, so maybe you can’t predict the future. But by watching human behavior and keeping an eye on marketing trends, you could become it.

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Roller coaster ride whirlwind never-ending rush that is content marketing
7 Minute Read
Marketing Content Strategy

Will the Era of Knee-Jerk Content Marketing Ever End?

7 Minute Read

It is possible, believe it or not, to create thoughtful, deliberate content marketing in the mad rush to produce more each year.

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linkedin marketing

5 Overlooked Features of Your LinkedIn Marketing Strategy

4 Minute Read
Marketing Marketing Technology

LinkedIn has proven to be powerful for many B2B companies—but success on the platform isn’t guaranteed. Master LinkedIn marketing with these five features.

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job burnout
5 Minute Read
Creativity Creative Thinking

Why We Experience Job Burnout and How to Prevent It

5 Minute Read

Research into job burnout indicates that the problem has deep psychological roots—identifying them can lead to real solutions.

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global marketing
7 Minute Read
Creativity Marketing Transformation

6 Global Marketing Experts Share Their Strategies for Expanding into Europe

7 Minute Read

How can a brand expand into the European content marketing sector? Here’s what six global marketing experts have to say.

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