freelance writer

Profile of a Freelance Writer: Gwyn Herbein’s Struggle with Self-Care and Maternal Ambivalence

15 Minute Read
Storytelling Communications

Freelance writer and editor Gwyn Herbein opens up about her struggles as a primary caregiver, a wife, and an independent, career-driven creative.

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The latest

Photo courtesy of Sebastiaan ter Burg
9 Minute Read
Creativity Creative Thinking

Why Collaborative Games Are the Future of Brainstorming Techniques (And How to Use Them)

9 Minute Read

Most companies know they should be collaborating, but few do it right. The secret to successful brainstorms is easier than you may think.

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5 Content Marketing Trends to Plan Your 2017 Budget
15 Minute Read
Marketing Content Strategy

5 Content Marketing Trends to Plan Your 2017 Budget

15 Minute Read

It’s not too early to start planning your 2017 marketing budget. I’ve spoken to the experts, and these are the must-watch content marketing trends.

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mind controlled drones

What Mind-Controlled Drones Mean for the Future of Digital Marketing

5 Minute Read
Creativity Creative Thinking

Neuroscientists have just demonstrated that we can control drones with our minds. Find out how this shapes the future of digital marketing.

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digital storytelling
5 Minute Read
Storytelling Communications

One Editor’s Education: From Print Publishing to Digital Storytelling

5 Minute Read

Careers in publishing might not be perfect, but the lessons I learned in print and digital publishing enabled me to make the move to digital storytelling.

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Live video
4 Minute Read
Marketing Video Marketing

Lessons for Your Brand from Facebook Live Video—As Told by Hashtags

4 Minute Read

Facebook Live video is experiencing explosive popularity lately—and whether it’s a fit for your brand strategy or not, you can learn a lot from it.

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Ask your audience about your content strategy

6 Content Strategy Questions Marketers Should Ask Their Audiences

5 Minute Read
Marketing Content Strategy

Sometimes, looking at your data is not enough. Ask your audience about content strategy, and make them stakeholders in your success.

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email marketing
8 Minute Read
Marketing ROI

The Top 10 Stats from 2016 that Show the Importance of Email Marketing

8 Minute Read

Email marketing is still crucial for your content strategy. These 10 stats prove it.

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Content Creation
12 Minute Read
Storytelling Content Creation

The Ultimate Content Creation Guide to Writing Editor-Approved Pitches

12 Minute Read

In the midst of content creation, it’s easy to look right over the pitching process, but it may be more important than you think. Here’s how to master it.

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