Episodic content is the key to brands’ success in 2016. This week, trend No. 3 teaches marketers the power of suspense & anticipation in content marketing.
Are compelling stories hiding in your company’s big data? Here’s how to use those insights for inspirational storytelling.
A recently released Snapchat marketing offering lets brands snap a fresh take on a well-established trend: the selfie.
There’s growing competition alongside content technology, creating a more diverse ecosystem, which is complicating the digital marketing space.
Content marketing writers, beware: As research suggests, your shockingly catchy clickbait headline writing may backfire.