Joe Waters

Joe Waters

Joe Waters writes the web's leading cause marketing blog, He started Selfish Giving in 2004 and has logged over 1,000 posts. Joe has also written three books: Fundraising with Businesses, Cause Marketing for Dummies, and QR Codes for Dummies. You can follow Joe on Twitter @JoeWaters.

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Creativity Marketing Transformation

What Is Your Fundraising Strategy Missing? Content.

Nonprofits are slowly discovering that they need a content marketing strategy to raise more money and fund programs.

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