Rose de Fremery's Articles

How to Choose the Content Audit Strategy that’s Right for You

Monday, December 21, 2020   Content Strategy

A content audit can help you increase the ROI of your current and future content. Here’s how to choose the right audit strategy for your goals.

What’s Driving the Outsourcing Trend?

Monday, October 26, 2020   Content Strategy

Over the next two years, brands plan to tap more external content creators. Here are the drivers behind this outsourcing trend in content marketing.

Choosing the Right Medium for Your Content Marketing Ideas: Tips and Best Practices

Monday, August 24, 2020   Content Strategy

Thinking about trying a new content medium such as an infographic or a podcast? Here’s how to ensure it helps you achieve your content marketing goals.