Social Media

Whether you Tweet or Pin your content, the Content Standard’s Social Media category will be your eyes and ears on the ever-changing social media streets. Check back for news and trend reports on the benefits of social media and content marketing.

The latest

Person using a device at night on a city rooftop
7 Minute Read
Marketing Social Media

How—and Why—to Break Social Media Marketing Out of Its Silo

7 Minute Read

Social media marketing is all grown up—but some brands still don’t understand it as a driver of value in its own right.

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A woman with a red manicure uses her smartphone
5 Minute Read
Marketing Social Media

The Push for Transparency in Social Media Marketing Will Be a Boon for Content Marketers

5 Minute Read

Social media platforms are getting more transparent about advertising after facing backlash in 2017. Here’s why it’s a good thing for content marketers.

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