Social Media

Whether you Tweet or Pin your content, the Content Standard’s Social Media category will be your eyes and ears on the ever-changing social media streets. Check back for news and trend reports on the benefits of social media and content marketing.

The latest

Hands taking a picture of a brightly painted wall
4 Minute Read
Marketing Social Media

The Brands Marketing with Instagram Stories: Short-Term Message, Long-Term Impact

4 Minute Read

Instagram Stories may disappear in 24 hours, but these brands are using them to make a marketing impact that’s anything but temporary.

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Man using smartphone to check social media
7 Minute Read
Marketing Social Media

Does Each Social Media Channel Need Its Own Content Strategy?

7 Minute Read

The uniqueness of your content should rely on each social media channel’s user base, platform algorithms, content formats, and your followers.

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