Whether you Tweet or Pin your content, the Content Standard’s Social Media category will be your eyes and ears on the ever-changing social media streets. Check back for news and trend reports on the benefits of social media and content marketing.
As Twitter deletes millions of fake accounts, marketers should embrace the chance to get a more transparent view of their own followings.
Social media marketing used to be an awareness play, but with brands no longer able to rely solely on reach, your strategy needs an attribution model.
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