Lauren McMenemy

Lauren McMenemy

Lauren is a storyteller. A journalist by trade, she has worked in agencies, in-house and in the media over her 20-year career. She's worked as an editorial strategist and content creator for some of the world's biggest brands, setting up processes and guidelines, advising on planning, auditing content, building loyal audiences, leading social campaigns, writing blogs and flyers and presentations - pretty much handling the stuff with words. She was born in Australia, has resided in London for the last decade, and writes fiction on the side. You’ll often find her grinning like a fool at a rock concert.

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11 Minute Read
Creativity Marketing Transformation

Where Are Global Marketing Leaders Spending Their Budgets in 2019?

11 Minute Read

Global marketing leaders from Revlon, FIBA Media, Atos, and TMF Group share the priorities that are driving their 2019 marketing planning.

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man using chat bot messenger
7 Minute Read
Marketing Marketing Technology

A CMO’s Guide to Chatbot Marketing

7 Minute Read

From personalized customer conversations, to lead gen, to sales enablement, how can chatbot marketing upgrade your marketing strategy in 2019?

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