Liz Alton's Articles

3 Things Content Marketing Teams Can Learn from Subscription Boxes

Friday, January 22, 2021   Content Creation

What if your content marketing were so perfectly targeted that you became the tastemaker in your space? Here’s what’s behind the best subscription boxes.

Warm Up Your Content Strategy with a Human Touch

Thursday, December 10, 2020   Content Strategy

B2B brands have been pivoting their voice in the wake of COVID-19. Here are ways to add a human touch to your content strategy.

The Value of Expert Content Creators and How to Pick the Right Talent

Thursday, September 10, 2020   Content Creation

Expert content creators can take your content to the next level, improve its delivery, and ensure it reaches the right audience. Here’s how to hire wisely.